New Kimes Jean Habit Well Worth It

Some say humans are nothing more than their habits. That’s especially true when we try to make healthy diet and exercise changes. Nearly everyone I interviewed for our Focus on Fitness articles said success came only after many failures and near misses. Once habits get […]

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Summer Reads, Watch, and Listens

Summertime is when we take a break from what we need and lean toward what we want. When it comes to downtime, that’d be horse-y books, DVDs, and even music. Here are a few suggestions: To Read: To painlessly bolster your knowledge of the evolution […]

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These Jeans Tell a Story

I may be crazy, but I’m not the one who quit my job on Wednesday and started an apparel company on Friday. That distinction goes to Matt and Amanda Kimes, co-founders of Kimes Ranch Jeans, a fast-growing Western apparel company based in Scottsdale, Arizona. Not […]

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The Ariat Vaquera: Hello, Gorgeous!

We asked our marketing director, Emily Luciano, to review the new Vaquera boot from Ariat. Luciano is  an accomplished horsewoman. She’s competed in several Extreme Mustang Makeovers and has trained for years with her dad, Jim Thomas, a national clinician. The Vaqueras have a 13 […]

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Solo rider tackles the PCT

We talked with Gillian Larson, who blogs here about her travels on the Pacific Crest Trail. The 24-year old and her two horses, Shyla and Takoda, are cranking out 25-mile days at high elevation. That’s about what the Unbranded team was doing, but Larson is […]

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Blunnies: Don’t let their Hipness Fool You

The folks at Blundstone, a 146-year old Tasmanian company, were kind enough to send us a few pairs of their classic, slip-on work boots for consideration. Blundstone might have started in Tasmania, off the southeast coast of Australia, but you’ll now find Blunnies in over […]

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Untethered, a romping spoof of Unbranded

They say imitation is flattery, but what happens when the imitation takes on a life of its own? That’s what happened with Untethered, a spoof of Unbranded. The latter is the award-winning documentary of a border-to-border trek across public lands with four guys and their […]

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A Vest to Invest in

When it comes to gear, I veer towards minimalism. I like products that look good, fit brilliantly, and last for years. I also like to feel good about my purchases. Maybe that’s why our connection with Cotopaxi, a young Utah company, has been so fortuitous. […]

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